What is the average rental income on 30A?

It varies significantly by area and property type. Well-located 30A vacation rentals often gross $40,000 to $120,000 or more a year before expenses, but the only average that matters is for the specific building or street, built from real booking history.

What expenses reduce 30A rental income?

Property management typically runs 20 to 30 percent of gross income. Adding HOA dues, insurance, utilities, maintenance and owner-blocked weeks, total expenses often reach 35 to 50 percent of gross rental income.

Average Rental Income on 30A: Real Numbers by Area

Rental income on 30A varies more by street and building than most online estimates suggest. Here's how to think about it by area, and what actually eats into the gross number.

Why area-wide averages mislead

A "30A average" blends beachfront homes in Rosemary Beach with inland condos in Santa Rosa Beach — two completely different rental products. The only average that matters to you is the one for the specific building or street you're considering, built from that property's actual booking history.

What tends to drive higher income

Walkable beach access, a rental-friendly HOA with no restrictive minimums, professional photography and a strong review history all move the needle more than square footage alone. Seagrove Beach and Grayton Beach often see strong demand from guests who book further ahead and stay longer than the typical Destin high-rise guest.

The expenses that eat the gross

Property management typically runs 20–30% of gross rental income. Add HOA dues, insurance (rising sharply on the Gulf Coast in recent years), utilities, routine maintenance, and any weeks you block for personal use, and 35–50% of gross is a realistic total expense range before you get to net income.

Get the real number for a specific property

I ran a 200-property Destin vacation rental operation as broker of record. When you're looking at a specific 30A property, I'll pull real occupancy and rate history for comparable units nearby rather than handing you a generic calculator estimate.

Related reading: Is 30A a Good Investment? · Frequently Asked Questions

Your Local Realtor, Broker & Real Estate Agent on 30A

Whether you're searching for a Realtor, a broker, or a real estate agent on Scenic Highway 30A, Ash Caswell is all three: a licensed real estate broker, a Realtor (a member of the National Association of Realtors), and the broker/owner of Ash Caswell & Company, serving 30A, Santa Rosa Beach, and the wider Emerald Coast.